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Meaning of advertising

 

 

 

Advertising

 

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Business glossary

 

Meaning of term advertising :

 

Advertising is a way of trying to increase the level of demand for a good or service, by making its availability known to consumers. There are various media where adverts may be placed including television, radio and magazines. Advertising can be either informative or persuasive advertising but the aim of both is to shift the demand curve to the right.

 

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Source : http://business-tes.wikispaces.com/file/view/Glossary.doc

 

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Meaning of term advertising

 

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